Who We Are: Trusted Long Term Care Insurance Specialists in Texas

Innovative LTC was built on a mission—to guide families in Texas and Oklahoma through long-term care decisions with honesty, education, and a commitment to doing what’s right.

A Personal Mission: Making Long-Term Care Planning Clear and Compassionate

Everyone faces uncertainty about the future, but few people are truly prepared for the realities of long-term care. Blaine Webb’s journey began with a firsthand look at the impact of care costs on families, inspiring a career devoted to helping others avoid unnecessary hardship. Since 2009, Innovative LTC has focused exclusively on long-term care insurance, guiding countless families with empathy, clarity, and deep expertise. Today, our clients benefit from a process shaped by real-world experience, industry knowledge, and a passion for service.


Our mission is to help you plan confidently, knowing every decision is made with your best interest in mind.

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What RamseyTrusted Means—and Why It Matters

Being a RamseyTrusted long-term care insurance professional isn’t just a badge—it’s a promise of integrity, transparency, and proven results. Blaine Webb earned this endorsement after a rigorous two-month vetting process, joining an elite group recognized by Dave Ramsey for honest guidance and client-first service. This status means you get education over sales, with every option explained and no pressure to buy. As a trusted provider, our team brings not only knowledge, but a reputation that’s backed by one of America’s most respected financial educators.

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What Sets Innovative LTC Apart

  • Specialization

    Long-term care planning isn’t a sideline—it’s all we do. Clients benefit from deep expertise and an exclusive focus on LTC needs.

  • Truly Independent Brokerage

    As brokers, we shop the top carriers for the best fit—never limited to one company or one product.

  • Education-First Approach

    Every client has access to an extensive library of videos, articles, and resources. You’ll never feel rushed or pressured.

  • Fiduciary Mindset

    We always recommend what serves your needs, even if it means referring you to another specialist (like Medicare Advantage guidance) at no gain to us.

  • Professional Designations

    Our team holds respected industry certifications and participates in leading organizations—adding a layer of credibility you can trust.

  • RamseyTrusted Recognition

    Endorsed by Dave Ramsey and relied upon by his followers, with 80% of business coming from satisfied referrals.

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Our Values: Commitments You Experience Every Day

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Integrity

Every recommendation is made with honesty and transparency, so you never wonder if you’re getting the full story.

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Service

We’re here for the long run, offering ongoing support before, during, and after your policy is in place.

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Education

You’ll always have the facts and options, with answers in plain English—no jargon, no confusion.

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Community

Proudly serving families across Texas and Oklahoma, with a local presence in Montgomery, Houston, Dallas, Austin, San Antonio, and Oklahoma City.

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Client-First Mindset

We’ll guide you to the right solution, even if it means recommending a policy or provider we don’t offer ourselves.

Proudly Rooted in the Texas & Oklahoma Community

Innovative LTC is proud to call Texas and Oklahoma home. We serve clients from Montgomery and Houston to Dallas, Austin, San Antonio, Oklahoma City, and St. Louis, bringing a neighborly approach to insurance and planning. Our relationships run deep in these communities, with a reputation for honesty and steady support when it matters most. Whether you meet us in person, over the phone, or virtually, you’ll feel the difference of working with a team that puts your interests first.

Make Your Next Step a Confident One

You don’t have to navigate long-term care insurance alone. Innovative LTC is here to provide the facts, options, and support you deserve, every step of the way. Let’s start a conversation about your needs—no pressure, just honest answers from people who care about your future.